Li Foundation
BUILDING A BRAND
Create a dynamic and impactful brand identity for a Singapore-based innovative organization with a new design.
Our proposal draws inspiration from sailing and features a logo composed of the letters L, I, and F in the form of two sailboats. The imagery of boats navigating rough waters symbolizes the organization’s determination to make a difference in society.
The color scheme of blues paired with a bold orange and dynamic brushstrokes conveys a lively and energetic brand personality.
Creative Fields
Branding / Brand Identity / Brand Image Design
Logo Design
Web Design
Product Design
Color / Typography
Graphic Design
Art Direction